CRM Growth & Lifecycle Marketing Manager 6-Month Contract (likely extensions)€81 per hourAmsterdam - hybrid Are you an experienced CRM marketer who enjoys combining strategy, experimentation and hands-on campaign delivery? We're looking for a CRM Growth & Lifecycle Marketing Manager to join a global digital organisation and lead customer lifecycle initiatives across key international markets. This is an opportunity to own high-impact growth programmes, shape localisation strategies and help launch new customer communication channels in some of the company's most important markets. What You'll Be Doing You'll take ownership of strategic CRM growth initiatives by:Developing market-specific lifecycle marketing strategiesLeading localisation programmes across multiple international marketsDesigning and executing experimentation roadmapsBuilding and optimising customer journeysLaunching and expanding communication channels including SMS, WhatsApp and other messaging platformsManaging campaigns from concept through execution and optimisationWorking closely with Product, Data, UX and Operations teams to deliver measurable business impactWhat We're Looking For We're interested in experienced CRM professionals who have:Strong CRM and lifecycle marketing experienceExpertise with Salesforce Marketing Cloud, Braze, Marketo, Adobe Campaign or similar platformsExperience delivering localisation or market-specific marketing strategiesA strong testing and experimentation mindsetExperience working across cross-functional teamsThe ability to combine strategic thinking with hands-on campaign executionExperience using AI tools to improve campaign effectiveness and operational efficiencyExperience within a fast-paced technology or digital business would be highly advantageous. What's on OfferInitial 6-month contract with strong extension potentialHybrid working (Amsterdam office)High-profile international growth initiativesOpportunity to influence customer engagement across multiple global marketsCollaborative, data-driven environment with significant ownership and autonomyIf you're passionate about customer lifecycle marketing, experimentation and driving growth at scale, we'd love to hear from you.

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