🇳🇱 North Holland, Netherlands · 3w ago

Product Owner

SoTalent

LinkedInseniorEnglish-friendly
Product Owner – Digital Tracking & MeasurementAbout the OpportunityOur client is seeking an experienced Product Owner with expertise in digital tracking, analytics implementation, and marketing measurement to join a globally distributed team operating across multiple international markets. This role sits at the intersection of product, analytics, and marketing technology, helping drive data-informed decision-making and continuous improvement across digital platforms.Working alongside specialists in analytics, measurement, and tracking, you will be responsible for shaping and evolving web data collection capabilities while ensuring compliance with changing privacy and technology standards. You will collaborate closely with fellow product owners and cross-functional stakeholders to improve efficiency, scalability, and innovation across the organisation's digital ecosystem.Key ResponsibilitiesManage and develop web tracking frameworks across multiple international websites using both client-side and server-side tag management solutions.Improve and modernise data collection architecture to enhance accuracy, reliability, and performance while maintaining compliance with privacy regulations and consent requirements.Take ownership of digital attribution and tracking initiatives, ensuring marketing teams have access to high-quality measurement capabilities.Monitor developments in browsers, advertising platforms, operating systems, and analytics technologies, translating industry changes into practical implementation strategies.Partner with analytics, marketing, engineering, and product teams to define tracking requirements and deliver scalable solutions.Identify opportunities to automate processes and improve operational effectiveness within the tracking and measurement landscape.Skills & ExperienceSuccessful candidates will demonstrate:Strong hands-on experience with both client-side and server-side tag management platforms, particularly Google Tag Manager and server-side implementations.Solid knowledge of web technologies, including JavaScript, HTML, and CSS.Understanding of digital analytics and marketing measurement principles, including attribution methodologies and customer journey tracking.Experience working with analytics platforms such as Google Analytics 4, Adobe Analytics, Snowplow, or comparable solutions.Ability to communicate technical concepts clearly to both technical and non-technical audiences.Proven stakeholder management skills and the ability to work effectively across multiple teams and functions.Strong organisational capabilities, attention to detail, and a methodical approach to problem-solving.Experience documenting requirements, designing solutions, and managing work through ticketing or project management systems.Collaborative mindset with the ability to gather feedback, build consensus, and deliver results in a fast-moving environment.What You'll Find HereThis position offers the opportunity to contribute to a highly collaborative international team working on large-scale digital products used by millions of customers. You'll be part of a culture that values innovation, continuous improvement, teamwork, and customer-focused thinking.The environment is dynamic and growth-oriented, providing opportunities to influence strategic decisions, develop new capabilities, and work alongside talented professionals from diverse backgrounds and disciplines.Diversity & InclusionWe believe diverse perspectives strengthen teams and drive better outcomes. We welcome applicants from all backgrounds and are committed to creating an environment where everyone feels respected, supported, and able to contribute their best work.Interested?If you're passionate about digital analytics, tracking technologies, and building scalable measurement solutions, we'd love to hear from you.

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